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Today in B2B
Article marketing has been used heavily in the past years to generate traffic to Websites. Article marketing is one of the cornerstones of online content marketing. And it has been that way ever since online marketers discovered Google and the powers of search engines as marketing tools.
January 2012
Content marketing is nowadays strongly associated with social media marketing. That is not a surprise since social media is all about engaging in conversations and in layman's terms that is simply exchanging information with words.
January 2012
Two of the most disruptive technologies to hit the Web in the recent years are social media and the mobile Web. The impact is so profound that the only comparison is to the beginning of the World Wide Web and its commercialization. The technologies hit the mainstream almost at the same time when businesses were finally getting to know and understand the Web as a sales and marketing distribution channel.
December 2011
The same cycle is true for social media as with other new Web related concepts. Once a paradigm shift has occurred individuals are the first to notice and embrace it. Companies are much slower to adapt. The World Wide Web is over twenty years old and only in the past years have companies used the Web in a way that individuals did much earlier.
October 2011
Social media is having an impact on the traditional way of thinking and doing business.
October 2010
Enterprises are heading for the mobile Web, but without diminishing the importance of the traditional Web. New improvements to search technologies at the major search engines such as instant search and real time indexing makes it more important than ever for businesses to pay close attention to the way they design Websites.
October 2010
Cloud computing is entering the B2B market. Social media and social networking are hot concepts in today's marketing efforts with B2B being no exception.
July 2009
Today's links are related to noSql databases, marketplaces, B2B security, product sourcing, new trading hubs and using social media for enterprise.
July 2009