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Social Media Marketing
Content marketing is nowadays strongly associated with social media marketing. That is not a surprise since social media is all about engaging in conversations and in layman's terms that is simply exchanging information with words.
January 2012
The same cycle is true for social media as with other new Web related concepts. Once a paradigm shift has occurred individuals are the first to notice and embrace it. Companies are much slower to adapt. The World Wide Web is over twenty years old and only in the past years have companies used the Web in a way that individuals did much earlier.
October 2011
Social media marketing has become a whole new field in the Internet marketing industry. The key elements may be the same, but the attitude and approach is a whole new chapter. Social media marketing is not about bombarding Web services and social Websites with marketing sales messages. Social media marketing is, in our opinion, about engaging in conversations and providing services and feedback to the communities that are the cornerstones of the social media.
March 2011
Findability is a big issue with B2B Websites. The competition on the Web for visitors has been increasing exponentially in past few years. Unless your B2B Web business serves a specialized niche market you have to compete with many very competent competitors. In the past years search engine optimization has been the key for any Website findability, but things are about to change and perhaps in a very big way.
December 2010
Ever since the World Wide Web arrived it has brought constant changes and new challenges, especially to marketers and companies trying to figure
out how to sell online.
October 2010
Once every business that had a Website needed to submit the Website to the search engines and wait for the flow of traffic and turn those interested into
customers.
October 2010
Social media is having an impact on the traditional way of thinking and doing business.
October 2010